Claudia Ligari gives control over artistic direction away through innovative new fashion film. This new fashion film of Claudia Ligari called « Humans are vectors”.
Claudia Ligari, Italian born fashion designer, presents her new collection FW14/15 through an innovative, interactive fashion film.
Simple and elegant, is her collection philosophy. « the important thing is to craft quality. » said Ligari.
Made for the first time in Italy, Ligari picked her most important pieces from her past collections and revisited them. She said, « This collection reflects a maturing of style. I experimented with deeper, simpler shapes and textures, but have tried to keep that perfect clash between exciting materials and unpredictable silhouettes ».
And this new The interactive fashion film of Claudia Ligari allows viewers to re-master the edit with different effects, choosing scenes and tones. The viewers can also record their own versions and share them online. Ligari’s clean shapes slice through space with bicolour fabrics, maintaining beauty and proving the mystical allure of unisex garments.
Ced Pakusevskij, The creative Director of this fashion film said, « Humans are vectors. They shape space, pierce through silence, create new forms. Claudia Ligari’s design reigns over material and defines shape. In the video, small movements emphasise themselves. Space and antispace touch and gentle friction is produced. The sound of this friction is pure emotion.”
See more of new collection from Claudia Ligari, that developed by Fullscream studio, at ClaudiaLigari.com