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GUERLAIN Maxi Lash So Volume Mascara 2015

CAPTIVATING INTENSE VOLUME, MAGNETIC BLACK

Wildly seductive, devilishly elegant… Guerlain has created the fantasy of a gaze that is even more powerful
and intriguing than ever.
En route for unforgettable glances: Maxi Lash So Volume, a sophisticated variation of our iconic mascara, delivers “limitless”
volume, boldly overdosed in an indecently dark black.
Her charming co-driver, Écrin 1 Couleur, is a must-have eyeshadow available in numerous shades offering a variety of effects to beautifully enhance your eyelids at full throttle in line with your desires.
At the same speed, original lipstick shades boost the sex appeal of these icons in the making, creating a range of captivating looks that can go the distance. Ecstasy guaranteed.

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MAXI LASH SO VOLUME
Mascara Volume Intense, Noir Profon
Intense Volume, Deep Black Mascara
Following on from Maxi Lash and Maxi Lash Waterproof, the saga continues. The latest version balks at nothing. Excessive to the max, this mascara boosts volume right to the tips of lashes to give an outrageously full result in a stunning deep black, which is just as chic day or night.

A formula that delivers unprecedented performance
Specially developed by Guerlain Research, it contains remarkable new formulations. A real All-Purpose formula, it provides incredible,

From the first clump-free sweep of the brush, the gentle, creamy and elastic formula creates significantly thicker lashes all day long. Totally stunning, thanks to a subtle combination of polymers, it delivers a breathtaking, long-lasting curl. An expert at heart, it is enriched with a conditioning action for more beautiful lashes at a mere stroke, along with polymers and adhesive oils to prevent running or smudging. Highly provocative, it is infused with ultra-glossy oils that enhance its intense black with a spellbinding depth.
Impeccable right up to the finish line, it is even easy to remove.

• Volume is long-lasting: lashes remain fuller all day long for 83% of women
• Colour is intense for 83% of women
• The curl is satisfactory for 76% of women
• Application is easy for 85% of women
• Lashes remain supple for 80% of women
• Hold is satisfactory for 95% of women (average hold of over 11 hours)
* satisfaction test, 60 women, one week’s application

An ingenious brush with an ultra-slim silhouette
This incredibly fine elastomer brush weaves in to easily catch and precisely coat lashes one by one – even the shortest and those at the very corners of the eye – to offer sensational volume. The multiple spikes ensure a perfectly smooth and even lash-
thickening effect from the roots to the tips. Its honed line also guarantees a superb curl for an unbeatable “blow dry” effect. Thanks to the carefully studied space between each row of spikes, the formula is generously delivered to coat and sculpt lashes to perfection, with no risk of excess.

A fabulously elegant look
The famous Maxi Lash case has been reworked in ultra-modern
lacquered black – as always topped with gold – in a fine jewellery style. A gem, yes, but one that can be carried with you anywhere, any time: a travel-friendly beauty essential!

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ÉCRIN 1 COULEUR
Ombre Longue Tenue, Poudre Soyeuse
Long-Lasting Eyeshadow, Silky Powder
Guerlain has reinterpreted the single eyeshadow, a chic key staple for everyday wear. This must-have accessory offers equally seductive and indispensable shades to use to your heart’s content and collect with abandon.
A sensual texture, as if the eyelids were cloaked in pure silk

Airy powders, chosen for their exceptional softness and lightness, glide easily over the eyelid, leaving a veil of even colour that
becomes one with the skin. Exemplary stay-true hold for endlessly batting eyes
Incorporating Guerlain last-ever technology, the pigments are coated in a gel to stay put all day long without settling into creases or fine lines, while ensuring optimal comfort. Vibrant, à la carte, custom-created effects
Three finishes for three make-up results – matte, metallic or satin – chosen according to the colour to be showcased. Colour is given full expression with crystalline pigments. The shades are pure and intense from the very first application. And to give a spectacular glow to shimmering shades, Guerlain has created a subtle combination of latest-generation pearlescent particles whose differing shapes and sizes ensure 360° light dispersion.

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