Region’s top male celebrities spread the message of hope
Clinica Joelle, the leading chain of cosmetic clinics owned by the Beauty Icon Joelle Mardinian, has revealed a unique campaign to raise awareness for the Breast Cancer month of October. The campaign that brings together the region’s top male personalities in aims of defying the taboo of having male supporters when it comes to Breast Cancer.
The photo and video campaign featured well-known radio presenter Kris Fade, TV presenters Haitham Obaid, Bassel Alzaro and Nour AlDin and the health teacher, Coach Mike, giving a positive filled message to the women dealing with the disease or are helping a friend/family member. Each personality focused on the main message in his unique way and perception, urging women to take care of themselves, being proactive when it came to regular checkups. The campaign also has specialist Reconstructive Plastic surgeons from Clinica Joelle, Dr. Michael Salivaras, Dr. Mohamed Chelbi and Dr. Sabet Salahia who give insight into the medical information, educating people about facts and solutions.
“Women play an essential role in all lives, especially in the life of their men. Our idea for this campaign sprouted from this very thought; and how they urge women to be proactive about their health. The men around us in our lives do care for us and Clinica Joelle wanted to take this different take on raising awareness this October.” said Joelle Mardinian.“Women play an essential role in all lives, especially in the life of their men. Our idea for this campaign sprouted from this very thought; how much women mean to these male personalities and how they want to urge them in being proactive. The men around us in our lives do care for us and Clinica Joelle wanted to take this different take on raising awareness this October.” said Joelle Mardinian.
Offering services like weight loss surgery, rhinoplasty and various skin procedures amongst more cosmetic services, Clinica Joelle specializes in both surgical and non-surgical cosmetic services—which include dermal fillers, hair transplants, implants as well as dental services.
As tragic a topic breast cancer is, it is important that we find a bit of levity in every situation. With a new, fun and energized male perspective on the cause, Clinica Joelle aims to approach the month by securing support and spreading awareness about early detection and prevention that has been rooted in this different yet caring message.