{"id":62110,"date":"2011-02-28T21:35:41","date_gmt":"2011-02-28T20:35:41","guid":{"rendered":"http:\/\/www.luxsure.fr\/?p=19476"},"modified":"2011-02-28T21:35:41","modified_gmt":"2011-02-28T20:35:41","slug":"whotels-global-glam-new-york-fashion-week-fall-2011","status":"publish","type":"post","link":"https:\/\/luxsure.com\/it\/blog\/2011\/02\/28\/whotels-global-glam-new-york-fashion-week-fall-2011\/","title":{"rendered":"WHOTELS global Glam, New York Fashion week, FALL 2011"},"content":{"rendered":"

W HOTELS WORLDWIDE UNVEILS EXCLUSIVE GLOBAL GLAM FALL 2011 COLLECTION CURATED BY GLOBAL FASHION DIRECTOR AMANDA ROSS
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\nGlobal Glam Features Exclusive Fashion and Accessories Inspired by the Unique Design Personalities of Three W Hotels \u2013 W Austin, W Taipei, and W Mexico City
\nW Hotels Worldwide presented during New York Fashion week the fourth season of its exclusive Global Glam fashion collection, curated by W Hotels Global Fashion Director Amanda Ross. The W brand\u2019s second time to show the line during the New York Collections. A fashionable interpretation of W Hotels\u2019 continued global growth, Global Glam features an exclusive line of fashion and accessories inspired by the unique design personalities of W Hotels around the world.
\nFor the Fall 2011 Global Glam Collection, Ross curated fifteen designers to create original pieces reflecting the design aesthetic of three W Hotels: W Taipei (opening February 14, 2011), W Austin (opened in December 2010), and W Mexico City (undergoing renovation). The new season of Global Glam includes designs by: Eugenia Kim, Mara Hoffman, Twinkle by Wenlan, Clare Vivier, Deepa Gurnani, Noir, Paola Hernandez, I-Luck, Myne, Posse, Shaesby, Sibilia, Catherine Nicole, Yarnz, and Contego Eyewear.
\n\u201cAs a design-led, contemporary lifestyle brand, W Hotels has embraced fashion as an intrinsic extension and ever-changing expression of design,\u201d said Eva Ziegler, Global Brand Leader, W Hotels Worldwide and Le M\u00e9ridien. \u201cGlobal Glam uses fashion to communicate the design of our new or iconic hotels, while also showcasing rising design stars to a fashionable jet-set audience in W Hotels worldwide.\u201d
\nW Taipei Collection: \u201cNature Electrified\u201d The design of W Taipei fuses the rural surroundings of the city with its urban core. Natural elements complement digital accents to form a \u201cneon current\u201d that flows through the hotel and the W Taipei Collection. Standout pieces include a bold fuchsia kimono style silk dress and a flirty zip-front lace cutout dress in a deep eggplant, both from Twinkle by Wenlan, a ruby red jeweled statement necklace by Noir, and a rich red, gunmetal embellished clutch by Deepa Gurnani.
\nW Austin Collection: \u201cRemix and Amplify\u201d Inspired by the city\u2019s unofficial motto \u2013 \u201cKeep Austin Weird\u201d \u2013 W Austin has an eclectic, bohemian sensibility, punctuated by an aesthetic that speaks to the city\u2019s celebration of its diverse culture. The W Austin Collection reflects this free-spirited vibe in vintage-inspired pieces like Eugenia Kim\u2019s honey brown floppy hat with pheasant feather accent and a flowing multicolored maxi dress by Myne. Muted shades of dusty rose, burgundy and blue are anchored by browns and creams throughout the line, reflecting Austin\u2019s mesmerizing natural landscape with the city\u2019s inherent mix of complimentary contrasts. The result is a mixing of prints and textures in a leather and turquoise cuff by Shaesby and a reversible belt with striking ikat pattern by Catherine Nicole.
\nW Mexico City Collection: \u201cMasquerade\u201d From the colorful costumes of the Lucha Libre to the ornate masks worn in traditional local festivals like Dia De Los Muertos, W Mexico City is inspired by the lively culture of this dynamic destination. The concepts of disguise and discovery serve as design motifs for the hotel\u2019s renovation. This sultry mix of mystery and surprise is reflected in the W Mexico City Collection, with a black wool cape by Paola Hernandez and Mara Hoffman\u2019s slinky purple bustier dress, while a mixed metal pendant necklace by Sibilia (inspired by a Mexican afghan) and a suede wrap bracelet with turquoise Charm by I-Luck celebrate the more traditional aspects of the city\u2019s vibrant culture.
\nThis year\u2019s Global Glam presentation in The Box venue at Mercedes-Benz Fashion Week featured models on three vignettes, which have been designed as artistic, abstract interpretations of each hotel\u2019s design personality. W Austin\u2019s \u201cRemix and Amplify\u201d design theme were brought to life through moving \u201csound bars\u201d in bright magenta and orange LED lighting, while W Taipei\u2019s \u201cNature Electrified\u201d design concept featured metal leaves and branches drenched in dramatic green and magenta lighting. The final vignette, inspired by W Mexico City\u2019s \u201cMasquerade\u201d design, were interpreted through magenta and blue illuminated rods made to resemble a criss-cross fabric pattern. There was oversized screens suspended from the ceiling in the center of the room displaying cutting edge video interpretations of the new collection. W Hotels\u2019 Global Music Director Michaelangelo L\u2019Acqua will produce the soundtrack for the Global Glam presentation, and London-born Charlotte Voisey, the mixologist of W Austin, created signature cocktails inspired by each destination. Following the presentation, W Hotels celebrated its latest collection in the Box venue at Mercedes-Benz Fashion Week, featuring a special live performance by French group YELLE DJs.
\nThe Global Glam Fall 2011 collection is priced from $30 to $400 and are available exclusively at W Hotels The Store boutiques and online at www.WHotelsTheStore.com beginning this August as well as showcased through special trunk shows at W Hotels globally.
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