{"id":167777,"date":"2021-06-03T13:47:59","date_gmt":"2021-06-03T11:47:59","guid":{"rendered":"https:\/\/luxsure.com\/?p=167777"},"modified":"2021-06-03T13:47:59","modified_gmt":"2021-06-03T11:47:59","slug":"michael-kors-social-first-pride-2021-campaign","status":"publish","type":"post","link":"https:\/\/luxsure.com\/blog\/2021\/06\/03\/michael-kors-social-first-pride-2021-campaign\/","title":{"rendered":"MICHAEL KORS SOCIAL-FIRST PRIDE 2021 CAMPAIGN"},"content":{"rendered":"\n

Michael Kors launched on June 1, on Michael Kors\u2019 and PAPER\u2019s social and digital channels, its Pride 2021 campaign, created in partnership with PAPER. The digitally-led campaign stars four queer TikTok content creators wearing pieces from the brand\u2019s #MKPride capsule. <\/p>\n\n\n\n

In it, LGBTQ+ TikTok stars Tyshon Lawrence, Ve\u2019ondre Mitchell, Mad Tsai and Soph Mosca show us their take on the popular transformation videos that have taken over social media, using the #MKPride product capsule as a catalyst for their \u201cglow up\u201d transformations. <\/p>\n\n\n\n

The #MKPride capsule features a range of rainbow-adorned women\u2019s, men\u2019s and gender-neutral pieces. There are shorts and sweatshirts with rainbow heart patches, along with accessories and outerwear in an all-over rainbow striped design. The capsule also includes a special-edition Pride T-shirt, available in both white and heather gray, featuring a distinctive rainbow MICHAEL KORS logo patch. <\/p>\n\n\n\n

The profit of the total sale of the special-edition T-shirt benefit OutRight Action International, a leading global human rights organization fighting for the rights of LGBTIQ+ people around the world.<\/p>\n\n\n\n

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Michael Kors launched on June 1 its Pride 2021 campaign<\/p>\n","protected":false},"author":16,"featured_media":168092,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[60],"tags":[496,223,497],"class_list":["post-167777","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode","tag-campaign","tag-michael-kors","tag-pride"],"jetpack_featured_media_url":"https:\/\/luxsure.com\/wp-content\/uploads\/2021\/06\/Michael-Kors-Pride_Tyshon-Lawrence-scaled.jpg","jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/luxsure.com\/wp-json\/wp\/v2\/posts\/167777","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/luxsure.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/luxsure.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/luxsure.com\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/luxsure.com\/wp-json\/wp\/v2\/comments?post=167777"}],"version-history":[{"count":2,"href":"https:\/\/luxsure.com\/wp-json\/wp\/v2\/posts\/167777\/revisions"}],"predecessor-version":[{"id":168108,"href":"https:\/\/luxsure.com\/wp-json\/wp\/v2\/posts\/167777\/revisions\/168108"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/luxsure.com\/wp-json\/wp\/v2\/media\/168092"}],"wp:attachment":[{"href":"https:\/\/luxsure.com\/wp-json\/wp\/v2\/media?parent=167777"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/luxsure.com\/wp-json\/wp\/v2\/categories?post=167777"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/luxsure.com\/wp-json\/wp\/v2\/tags?post=167777"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}