{"id":171289,"date":"2021-06-07T13:49:18","date_gmt":"2021-06-07T11:49:18","guid":{"rendered":"https:\/\/luxsure.com\/?p=171289"},"modified":"2021-06-07T13:49:18","modified_gmt":"2021-06-07T11:49:18","slug":"protect-baby-turtles-program","status":"publish","type":"post","link":"https:\/\/luxsure.com\/blog\/2021\/06\/07\/protect-baby-turtles-program\/","title":{"rendered":"“Protect Baby Turtles\u201d Program"},"content":{"rendered":"\n

Yesterday, Pampers announced his investment in the conservation of a globally critically endangered species, baby Hawksbill turtles (hatchlings). Hawksbills are universally beloved creatures and a valuable member of the Arabian Gulf marine ecosystem, protecting this species is of global importance.<\/p>\n\n\n\n

In partnership with Emirates Marine Environmental Group (EMEG), the Pampers \u201cProtect Baby Turtles\u201d Program at the P&G Dubai Mangrove Forest will comprehensively enhance nesting habitats and facilitate a safe environment for Hawksbill hatchlings, giving them the best start on their journey to the ocean.<\/p>\n\n\n\n

The Hawksbill Turtle\u2019s global population has reduced drastically. The nesting population has declined by 80% due mostly to human impact and habitat loss. It is estimated there are currently only around 8,000 nesting turtles annually.\u00a0<\/p>\n\n\n\n

This initiative is in line with the UAE Environment Vision 2021: ensuring sustainable development while preserving the environment. It is also the latest in a series of innovative ecological initiatives Pampers and P&G are putting their weight behind as a Force For Good, in order to accelerate their commitment towards sustainability as well as increase community engagement for the environment.<\/p>\n\n\n\n

As part of the Pampers \u201cProtect Baby Turtles\u201d Program, to encourage everyone to play a part, Pampers is also donating 10 AED on every pack sold on FirstCry.ae for the World Ocean Day event (June 8\/9\/10) to help protect the Hawksbill turtles. The program partnership will be extended, in the longer term, to turtle satellite tagging, scientific research as well as conservation awareness events.<\/p>\n\n\n\n

The P&G Dubai Mangrove Forest is located in the Jebel Ali Wildlife Sanctuary, a United Nations globally protected reserve that\u00a0has been included in the Ramsar List of Wetlands of International Importance and\u00a0is being managed by Emirates Marine Environmental Group (EMEG).<\/p>\n\n\n\n