{"id":62001,"date":"2010-06-13T12:41:04","date_gmt":"2010-06-13T11:41:04","guid":{"rendered":"http:\/\/www.luxsure.fr\/?p=10586"},"modified":"2010-06-13T12:41:04","modified_gmt":"2010-06-13T11:41:04","slug":"dehania-so-precious","status":"publish","type":"post","link":"https:\/\/luxsure.com\/blog\/2010\/06\/13\/dehania-so-precious\/","title":{"rendered":"deHania… So Precious!"},"content":{"rendered":"
This beautiful jewellery brand, started in 2010, offers three prime lines: Staccato, Siren and Peinture. The idea behind deHania is to allow women like\u00a0me and you\u00a0to wear great jewellery without breaking the bank or having to go naked, being unable to afford clothes anymore. All collections are made from the finest materials, precious and semi-precious stones, set in precious metals, with contemporary designs that follow the fashion trends, in terms of colour palettes, shapes or even materials.\u00a0<\/p>\n One of the key lines is Peinture, a very original and stunning collection, made of\u00a0genuine hand-paintings on canvas by different artists, framed in delicate openwork metal. The designer, Hania Afifi,\u00a0is part of the artistic society in Dubai and the artists she met got pretty excited by this challenge she presented them with, working\u00a0at such a small scale, support-wise. The result is absolutely stunning and\u00a0gives rise\u00a0to multiple variations. It all starts from a\u00a0theme, like last season’s collection \u201cFirst Blush\u201d, a sentence, or even sometimes just a single world. Hania\u00a0also works closely with a workshop, from the conception and the design to the end-product.\u00a0<\/p>\n The Siren line\u00a0is my personal favourite, with the gorgeous statement necklaces in turquoise or coral\u00a0and gold, perfect for summer time!<\/p>\n As its name suggests, the inspiration for the Staccato line\u00a0is musical, with detached stones and pearls as notes on long gold chains, creating extremely delicate sautoirs.<\/p>\n Based in Dubai,\u00a0the designer\u00a0perfectly reflects her brand:\u00a0beautiful, delicate, soulful, and\u00a0her story\u00a0is a very interesting one. Starting her career\u00a0in consulting at Arthur Andersen, she quickly moved to a\u00a0more creative industry, advertising. But it wasn’t creative enough and she felt the urge of going much further in the creation process and to set up something of her own.\u00a0So after seven years of handling lots of different brands, she decided it was time to follow her very own way and to feel at last “the passion and the commitment you will never feel when you work on somebody else’s products\u201d, she confesses. Taking the matter in her own hands, she\u00a0enrolled in\u00a0a 6-months course at the very prestigious ESMOD school in Paris and also trained with metal artisans.<\/p>\n Creating and developing a new brand is obviously not an easy thing and the path is full of hurdles but, as she says, at the end of the day, having created something from scratch, a proper product that you can feel, see, touch, as opposite to something more abstract like a service, is\u00a0deeply rewarding. As well as is\u00a0to see\u00a0women on the street actually wearing your creations!<\/p>\n deHania jewellery is\u00a0sold in Bloomingdales in Dubai\u00a0and is\u00a0also available online<\/a>\u00a0or by simply emailing the designer at info@dehania.com<\/a>. Hania is planning on developing her brand internationally and\u00a0she will be participating\u00a0in Eclat de Mode next September,\u00a0an international event dedicated to the fashion jewellery universe, as part of the Parisian Fashion Week.<\/p>\n \u00a0<\/p>\n Laurie Guillem<\/p>\n deHania website: <\/em>http:\/\/dehania.com\/<\/em><\/a>\u00a0– Eclat de mode: <\/em>http:\/\/www.bijorhca.com<\/em>\/<\/a><\/p>\n \u00a0<\/p>\n","protected":false},"excerpt":{"rendered":" Have you already experienced love at first sight with a piece of jewellery? If so, we speak the same language, and here’s a new trendy…<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[60],"tags":[],"class_list":["post-62001","post","type-post","status-publish","format-standard","hentry","category-mode"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/luxsure.com\/wp-json\/wp\/v2\/posts\/62001","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/luxsure.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/luxsure.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/luxsure.com\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/luxsure.com\/wp-json\/wp\/v2\/comments?post=62001"}],"version-history":[{"count":0,"href":"https:\/\/luxsure.com\/wp-json\/wp\/v2\/posts\/62001\/revisions"}],"wp:attachment":[{"href":"https:\/\/luxsure.com\/wp-json\/wp\/v2\/media?parent=62001"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/luxsure.com\/wp-json\/wp\/v2\/categories?post=62001"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/luxsure.com\/wp-json\/wp\/v2\/tags?post=62001"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}<\/a>Have you already experienced love at first sight with a piece of jewellery? If so, we speak the same language, and here’s a new trendy yet soulful word for you: deHania.<\/strong>\u00a0<\/p>\n
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