Tommy Hilfiger, owned by PVH Corp., announces the opening of its newest store in Riyadh, Saudi Arabia.
It is located at the iconic Nakheel Mall, the uxury shopping destination and home to premium and international brands. The store opened mid-May to reveal the brand’s new Footwear & Accessories concept in KSA.
In accordance with government COVID-19 guidelines, strict precautionary measures have been implemented throughout the store to protect the health and safety of staff and consumers. Dedicated exclusively to showcase the latest footwear, accessories and handbag drops from both brands, the store is operated by the Apparel Group LLC, one of the largest in-store retailers, franchisee, and tommy.com operators for Tommy Hilfiger in UAE, KSA, Kuwait, Bahrain and Qatar.
The new store features over 92 square meters of shopping space reflecting Tommy Hilfiger’s global store design concept which fuses the brand’s heritage and DNA with clean, modern finishes and a bright, airy aesthetic. The design concept takes reference from the nautical lifestyle and the theme is reflected in walnut accents, minimalist white lacquered details and customized polished steel elements. More design elements include a digital screen to display custom brand content, light oak flooring, custom TH jacquard and chevron patterned rugs, mid-century light fixtures, and pops of the brand’s signature red, white and blue color palette. It is traditional Tommy Hilfiger in a fresh and modern way.
There are over 2,000 TOMMY HILFIGER stores in more then 100 countries worldwide including global flagships in four additional locations: Brompton Road, London; Omotesando, Tokyo; Regent Street, London; and Schadowstraße, Düsseldorf.
Featuring an array of footwear, handbags, hats and accessories for men and women from the Spring 2021 collection of Tommy Hilfiger and Tommy Jeans, the new TOMMY HILGIFER footwear & accessory concept launched at Al Nakheel Mall in May 2021.
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